We saw this on vacation to Vancouver, BC last fall. It's even larger this year! Seriously impressive, there's a model for the future in there somewhere. https://milkwood.net/2013/07/24/portable-urban-farming-for-real/
And another urban farming approach: high tech version. [video=youtube;X2wWTadsBDA]https://www.youtube.com/watch?v=X2wWTadsBDA[/video]
I can see the need for vertical gardens to increase the yield for future population expansion/urban sprawl, but that is one overly complicated way to grow things. I'm sure it will reach a niche crowd though, so anything to get people growing more of their own food is okay in my books. At least he's using aquaponics instead of hydroponics.
I was given a copy of "The Complete Idiot's Guide to Aquaponics Gardening" and I have found it very enlightening with information for going off-grid while growing food via aquaponics. From what I saw of the video so far I agree, it is overly complicated, then again I am the pot calling the food forest green. I some day plan to add a Flow Form to my system based off local wild life, ((Current Flow Forms are being studied using the spinal system of animals as the basis for water oscillation in the system.)) for grey water & aquaponic applications.